Winter Opening Day live from Zermatt as it happened!


With the digital live Winter Opening Day, we opened the 2021/22 winter season together with guests and fans from all over the world – after all, this is the "❄Home of Winter❄". Even though the Matterhorn was hidden in the snow drifts on the day, the exciting input meant that it was still possible to look behind the scenes at our winter preparations.

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Two teams were on the move all day long, reporting from the various locations in Zermatt: from the Air Zermatt heli base, a 3S gondola, the Infocube with a ski instructor and mountain guide from Zermatt, the Igloo Village, the Ski Test Centre on the Trockener Steg, lunch in the @Paradies restaurant, the bakery "Backzeit" and the village.

The teams overcame all the technical, organisational and communication challenges. From the start on the Gornergrat to the village tour with a horse-drawn carriage and interesting conversation with Mayor Romy Biner-Hauser.

The Live Day included exciting tips and information from service providers from the Zermatt – Matterhorn destination, who are committed to their guests each and every day. Zermatt really is the "Home of Winter".

Some facts about the Winter Opening Day:

  • Filming at 10 different locations
  • A total of 106,181 views
  • In all, 22,266 minutes of livestreaming were viewed

Did you miss anything? Look it up here!