Press releases

Mammut and the Matterhorn – Switzerland's alpine emblems


Mammut represents Swiss quality for mountain sport enthusiasts, supported by a tradition of over 150 years. 2015 also marks the anniversary of the first ascent of the best known and probably most impressive mountain in the Alps: the Matterhorn. The famous mountain in the Valais region and the Swiss alpine sports brand have a lot in common. Words such as alpinism, tradition and Swissness sum up their shared core values.


Zermatt: Superb Skiing Conditions


Zermatt already offers 247 km of slopes for unlimited skiing. The three ski resorts of Rothorn, Gornergrat and Matterhorn glacier paradise are open. There are also magnificent skiing conditions on the Italian side of the ski area in Cervinia - Valtournenche.


Matterhorn Ski paradise - Best ski resort in the Alps, 2014


The Matterhorn Ski paradise resort received the covated Best Ski Resort award at a ceremony held in Zurich on 6 November 2014. An independent survey of skiing areas shows top marks in 8 of the 21 criteria of satisfaction of the involved responses, enough to earn it overall victory.


Coming soon: First virtual climb of a 4,000 m peak


Thanks to Google‘s “Street View Trekker”, you will soon be able to go on virtual hikes in the Zermatt-Matterhorn destination. Whet your appetite with beautiful views and prepare your next tour.


Spoil Your Taste Buds and Eyes


The Swiss Food Festival Zermatt attracts visitors with Swissness and the best from the region. The programme to pamper your taste buds and eyes begins on Friday evening,  August 8th.


Base Camp Matterhorn now open


The Base Camp Matterhorn in Zermatt opened its doors and has been inaugurated on 19th July. 25 tent-like structures made from aluminium and wood have been erected on Hirli (2,880 m) at the foot of the Matterhorn, offering accommodation in high Alpine terrain for up to 50 mountaineers.


Zermatt: No Sherpas for hiking path restoration


Ten Nepalese Sherpas had been invited to restore Zermatt‘s hiking path to the Hörnlihütte at the foot of the Matterhorn. However, with the responsible authorities withholding respective work permits, the project cannot be implemented. Zermatt is now looking for a Swiss solution.


Zermatt: One-year countdown to 2015


On Monday, 14 July at 1.40 p.m., seven pyro salutes will commemorate an event that had a long-lasting effect on the village of Zermatt: the first ascent of the Matterhorn. The countdown clock by Tissot is now counting the days until the 150th anniversary day.


The Matterhorn stays “open” in 2014


Monday, 2 June 2014 was a good news day for Alpinists. The Matterhorn will not be closed in the 2014 summer season. Mountaineers intending to climb the Matterhorn in the 2014 summer months can stay overnight at the “Base Camp Matterhorn”, the first pop-up hotel in the Alps. 


Pioneering Web Technology


Interactive maps, geo data, live opening times and a ground-breaking booking portal are among the main innovations on the Zermatt – Matterhorn website. A few hours ago, the responsive design site went online at


World Snow Day


On 19 January 2014, the Zermatt-Matterhorn destination will give children a wonderful skiing experience in the snow. On the third World Snow Day, children between the ages of 4 and 14 are invited to enjoy a day of free skiing in the Matterhorn ski paradise.


12th Annual general meeting of Zermatt Bergbahnen AG


Pleasing annual result for Zermatt Bergbahnen AG


Tenth year of operations for Furggsattel glacier lift


Thanks to favourable snow conditions, the Furggsattel glacier lift will reopen on Monday, 14 October, in time for the Zermatt ski test. 2013 marks the tenth year of operations for Switzerland’s first glacier chairlift. High time it shared the limelight again.


Reconstruction on the Matterhorn


To commemorate the 150 year anniversary of the first ascent of the Matterhorn in 2015, the Hörnlihütte on the Matterhorn is undergoing extensive renovations. Construction work commences in the summer of 2013 to reopen it in time for the anniversary. The Hörnlihütte is now open, but with limited space and construction-related emissions. The reconstruction will cost 7 to 8 million francs.


Zermatt: Summer skiing all the way to Italy


With ideal snow conditions and a total of 26 kilometres of pistes in Zermatt and Italy, winter sports afficionados have a lot to look forward to from Saturday, 29 June 2013.


Zermatt: Gourmet stronghold of the Alps


Zermatt is all about pure enjoyment. Not just on the hiking trails and slopes, but also on the plate. Zermatt restaurants are always mentioned in the gastronomic guides GaultMillau Switzerland and Guide Michelin. The restaurants are highly praised and regularly awarded points by these guides. For years now, Zermatt is the only Swiss village to boast the highest number of points in the popular GaultMillau gastronomic guide.


Zermatt summer: Good News from Zermatt


All the signs are pointing to a great summer in Zermatt. The sun is shining, guests are booking their summer breaks and people are excited about the new challenges and experiences awaiting them.


Zermatt: A constant value in Swiss winter tourism


Ski holidays in Zermatt are one of the constant values of the Swiss winter. This has been shown by an initial assessment of the winter overnight stays in Zermatt: a plus of 3 percent in February, and November to February have accumulated almost the  same level as the previous year. And, unlike other ski resorts, the winter in Zermatt lasts until the start of May.


Zermatt: Family Destination


Zermatt is family-friendly. Today the Zermatt-Matterhorn resort was awarded the “Family Destination – Familien willkommen” quality label by the Swiss Tour Federation. Proof, if any were needed, that Zermatt’s hotels, holiday apartments, mountain railways and cableways, ski schools and restaurants offer children and their families unforgettable experiences.